Price/Number Changing System
A large number of blue-chip companies have integrated the Digital 8's into their P.O.P. programs with a multiplicity of beneficial results.
International Dairy Queen has a series of boldly coloured exterior pole signs promoting special offerings and the numbering flexibility permits simple regional variations in pricing. RJR Reynolds promote Camel, Winston and Dorval cigarettes through business hours signs which, using the Digital 8's, permit each store owner to show their business hours in a professional manner, whoever fills it in. Imperial Oil ("Esso") make use of the Digital 8's on many of their gas stations varied signs to show both regular and promotional pricing: the pricing flexibility and looks mesh with their very high standards of presentation.
Coca-Cola and Pepsi bottlers from every region in the United States appreciate not only the prompt service Octagon provides for their P.O.P. needs, but also the savings represented by using the Digital 8 pricing system: window banners, pole signs and shelf-talkers can have price-points refreshed repeatedly. Sales increase, but the associated costs of promotion decrease, and above all, the environment wins.
The Digital 8's can be applied to any material through any reproduction process, on banners, backlights, decals and posters to name a but few.
Octagon Industries Inc., 93 Skyway Avenue, Suite 205, Toronto, ON M9W 6N6. Tel: 416-798-4441; Fax: 416-798-1273.