Nutritional Specialties, Inc. Inks Distribution Agreement With Nature's Way In Canada
Scottsdale, AZ - Baywood International, Inc. ("Company") announced recently that its wholly-owned subsidiary, Nutritional Specialties, Inc./dba LifeTime, has signed an exclusive distribution agreement with Nature's Way of Canada Limited ("Nature's Way"), a wholly owned subsidiary of Nature's Way Products, Inc., to expand the existing distribution of its LifeTime brand of products in the Canadian market.
Nature's Way is one of the leading distributors of food supplements and other selective nutritional products in the Canadian market providing national, coast to coast direct sales, marketing and distribution to a network of over 1,200 loyal health food retailers. The Nature's Way distribution capabilities include two distribution centers, located in Markham, Ontario and Surrey, British Columbia, supported by a dedicated team of ten outside and inside sales professionals.
"LifeTime has been a strong brand in Canada over the last 15 years and is available in approximately 850 health food stores. With this distribution agreement with Nature's Way, we expect to establish a significantly greater presence for the LifeTime brand and continue to build our network of retailers in the Canadian market," stated Tom Pinkowski, President of LifeTime.
"We look forward to working closely with LifeTime in building this brand further in our market. It has an existing foundation that we can build on to increase sales and brand awareness in Canada. We expect to enjoy a mutually beneficial partnership over the coming years," stated Jeff McHarg, COO of Nature's Way.
SOURCE: Baywood International, Inc.