ShopSavvy Partners With Grocery Server To Deliver Hyper-Relevant Deals To Mobile Consumers

Users will see targeted deals and specials from 200 grocery and retail chains, based on their location and shopping interests.

ShopSavvy, the leading mobile shopping assistant, recently announced that it has teamed with Grocery Server, the leading grocery deal comparison search engine, to deliver hyper-relevant grocery deals, coupons and incentives to ShopSavvy's more than 11 million users. The unique Grocery Server deals content will be incorporated into ShopSavvy in the coming weeks.

Once launched, ShopSavvy users who scan grocery items will not only be able to compare prices, but will also see current coupons and deals available on that item or similar items at nearby grocery stores, as they shop. This enables consumers to make the best purchase decisions possible and save money on their grocery bill. U.S. consumers pass up more than $200 billion in grocery savings annually simply because they aren't aware of deals and coupons and don't have time to look for them, according to an analysis by Grocery Server.

"ShopSavvy is the leading shopping assistant for iPhone and Android, and our users are saving every day on consumer electronics, DVDs, books, video games, toys and other retail categories," said John Boyd, co-founder and vice president of business development for ShopSavvy. "This partnership extends our leadership to the grocery category, where our shoppers are demanding better information on grocery products and new opportunities to save using the latest technology. This is only the beginning of what we have planned for grocery, which we think is a category poised for savings and opportunity over the coming five years. "

"ShopSavvy has changed the way users shop and is the natural partner for Grocery Server to introduce its grocery deal finding technology to mobile consumers," said Corbin de Rubertis, co-founder and CEO of Grocery Server. "Grocery Server is able to lend our extensive database of local grocery deals, aggregating coupons and in-store specials at more than 200 chains nationwide, to help ShopSavvy expand its coverage of this category and provide users instant access to savings on the shopping trip they make most frequently - to the grocery store."

ShopSavvy provides users with prices, reviews and other information on millions of products from tens of thousands of retailers worldwide. Grocery is expected to be a major focus in the months and years ahead, as ShopSavvy adds product and inventory data from supermarkets, grocery stores, convenience stores and other food and beverage retailers.

ShopSavvy's interest in delivering product information to users extends beyond pricing and deals. In March, ShopSavvy teamed with Salinas, Calif.-based Top 10 Produce LLC to deliver local grower profiles to users who scan strawberries marketed under the Locale brand.

About Grocery Server
Founded by a team of retail, marketing and technology veterans from Qponix LLC and MyGroceryDeals.com, Grocery Server provides technology solutions for consumer brands, retailers and publishers. The Grocery Server website, www.groceryserver.com, demonstrates the powerful shopping and search engine that matches items on a grocery list with all available local grocery sales. In addition to www.groceryserver.com, Grocery Server also provides white label products that enable publishers, retailers and brands to include grocery deal-finders, shopping lists, planning tools, brand advertising and more for their own Web, mobile and social sites. Grocery Server and its online tools can save shoppers hundreds - even thousands of dollars annually – and are incredibly easy to use.

About ShopSavvy
ShopSavvy is the leading mobile shopping assistant, with more than 20 million downloads and 11 million current unique users. ShopSavvy empowers smartphone users to quickly and seamlessly locate, research and buy products at the point of sale. When users scan a barcode or input a product name, they discover where the item is sold locally and online, where it's in stock and at what price. ShopSavvy aggregates product data, deals, ratings and reviews from retailers, partners and its own users to provide the most comprehensive source of information and advice for mobile shoppers anywhere. For advertisers, ShopSavvy delivers "hyper-relevant" deals, promotions, warranty offers, and other UPC/GPS-targeted content to consumers. For more information, visit http://shopsavvy.mobi.

SOURCe: ShopSavvy